Solution:Dunning's eclectic theory (1985), known as the "transaction cost theory of international production." explains why corporations produce abroad, how they are able to compete successfully with domestic corporations, and where they are going to produce.
The theory selectively combines elements of various other theories (hence the name "eclectic"). According to Dunning, a company that wishes to set-up production in a foreign country and wants to operate as a MNC must simultaneously meet three conditions: ownership advantages:
location advantages; internalization advantages (Rugman and Verbeke, 2003, 2008). Ownership advantages, also known as corporation-specific advantages, are advantages in the production of a good or service that are unique to a particular company.
The range of advantages, both tangible and intangible, can be summarized as follows: proprietary technology due to research and development activities; managerial, marketing, or other skills specific to the organizational function of the corporation; product differentiation, trademarks, or brand names; large size, reflecting scale economies; large capital requirements for plants of the minimum efficient size.
The presence of ownership advantages, however, in no way fully explains the existence of the multinational company. For example, if a company gains an ownership advantage over other companies for a certain foreign market, it could, simply export its products to that market.
For this reason, the second condition must also be met: location advantages. Location advantages include all of the factors ranging from an abundance of fertile land and cheap labour to a liberal capital market and a sound infrastructure.
To that we can also add the favourable investment conditions offered by some countries to attract foreign investors. These may be in the form of subsidies, tax exemptions, or cheap housing.
At any rate, the benefits for the corporation must proceed from the combination of ownership advantages and location advantages. However, it will not necessarily lead to foreign direct investment and, therefore, to the establishment of a multinational concern.
After all, the company can also sell its ownership advantages or license them out to another company in the foreign market. That is why finally the third condition must be met as well: the internalization advantages.