UGC NET/JRF EXAM, Mass Communication and Journalism, June-2023

(a) Play Theory - III. William Stephenson: The Play Theory of Mass Communication is a theory by social scientist William Stephenson that explores how audiences derive “communication-pleasure” from mass media.

(b) Helical Model - I. Frank Dance: The Helical Model of Communication was proposed by Frank Dance in 1967. It is a model that describes communication as a dynamic, non-linear, and cyclical process that involves revising communication patterns.

(c) S-M-C-R Model - IV. David Berlo: The SMCR model of communication, also known as Berlo’s model, is a linear transmission model of communication developed by David Berlo in 1960.

(d) Gate Keeping Theory - II. Kurt Lewin: Gatekeeping theory was first proposed by German psychologist Kurt Lewin in 1943. It is the process of filtering information for dissemination through various modes of communication, such as the internet, broadcasting, or publication.

Flashguns are particularly useful in low-light situations or when photographers want to control the direction and quality of light. They can be used to freeze motion, fill in shadows, or create dramatic highlights.

Modern flashguns offer a range of features, such as adjustable power output, zoom functions, and bounce flash capabilities, which allow photographers to tailor the light to their creative vision.

(b) The End of India - I. Khushwant Singh: The End of India is a 2003 book by Khushwant Singh that analyzes the corruption of religion and the rise of religious fundamentalism in India. The book examines the 2002 Gujarat communal violence, the 1984 anti-Sikh riots.

(c) Waters of Hope - IV. B.G. Verghese: "Waters of Hope" is a book authored by B.G. Verghese, an Indian journalist, editor, and author. He wrote extensively on developmental issues covering topics such as water scarcity, irrigation, hydropower, river basin management,
and the challenges of water governance.

(d) India in Slow Motion - II. Mark Tully: India in Slow Motion is a 2002 travel literature book by Mark Tully and Gillian Wright that explores India's culture and challenges preconceptions about the country.

Swaraj is an Indian historical TV series aired on DD National from 14 August 2022. With this serial, Doordarshan again tried to bring alive the tales of courage of more than 550 freedom fighters.

(a) Mahatma Gandhi first visited All India Radio (AIR) studios in New Delhi on November 12, 1947, a few months after India’s independence. His speech that day was the first and last live broadcast of his on AIR, and was addressed to 250,000 refugees from Pakistan.

(b) All India Radio (AIR) first broadcast its National Programme of Music on July 20, 1952. The 90-minute program of classical music was broadcast on Saturdays at 9:30 PM, on the initiative of then I&B Minister.

(d) The first National Programme of Plays (NPP) on All India Radio (AIR) was broadcast in July 1956, featuring the Bangla stage play Prafulla by Girish Chandra Ghosh.

(e) The first broadcast of select parliamentary proceedings in India was on December 20, 1989, when the President’s address to Parliament was shown live on television.

(c) Sky Radio began broadcasting in the Netherlands on September 30, 1990. It was founded by Veronica DJs Lex Harding and Ton Lathouwers.

(a) Article 338 of the Indian Constitution empowers the Parliament to establish a commission to investigate, safeguard, and promote the interests of Scheduled Castes (SCs).

(d) The President of India has the authority to constitute the National Commission for Scheduled Castes (NCSC). The President appoints the commission’s chairman and determines the service conditions and tenure of its members.

(e) Vijay Sampla is an Indian politician and former Chairman of the National Commission for Scheduled Castes from 2021 to 2023.

(a) Star Plus – II. Master Chef India: MasterChef India 1 aired from 16 October 2010 to 25 December 2010 on StarPlus. Hosted by Akshay Kumar, Kunal Kapur and Ajay Chopra, it was won by Pankaj Bhadouria.

(b) Sony Sab – IV. Chidiya Ghar: Chidiya Ghar is a sitcom that aired on Sony SAB from November 28, 2011 to October 2, 2017. This serial got its name because the names of the animals of all the characters in it are in Hindi.

(c) Zee TV – I. Kundali Bhagya: Kundali Bhagya is an Indian Hindi-language romantic drama aired on Zee Tv. It is created by Ekta Kapoor’s production company Balaji Telefilms.

(d) Colors TV – III. Big Boss: Big Boss is Indian reality TV show which airs on Colors TV and is based on the Dutch reality game show Big Brother.

Filmographies are valuable resources for film enthusiasts, researchers, and industry professionals. They offer insights into the career trajectories of filmmakers, showcase their body of work, and provide a reference point for studying the evolution of cinema.

(a) Purvagrah – (M.P.): This book is published by the Madhya Pradesh government-sponsored academy. Purvagrah is a magazine in Bhopal, Madhya Pradesh that is known for its high editorial standards and avant-gardism.

(c) Madhumati – (Rajasthan): This book is published by the Rajasthan government-sponsored academy. ‘Madhumati’ is the monthly magazine of Rajasthan Sahitya Academy, Udaipur. This magazine contains articles by famous litterateurs and great men from India and abroad.

(d) Kala – (U.P.): This book is published by the Uttar Pradesh government-sponsored academy. Kala magazines are full of art articles, photos, and other interesting content.

The CBFC has the power to certify films under four categories: U, A, U/A, and S. It can also refuse to certify a film if it contains criminal activities or glorifies anti-social activities.